Recently i’ve been working on the redesigns of several WordPress based sites with a variety of topics. This particular project involved updating the site to a more modern theme, reorganizing the content, consolidating much of the navigation structure and integrating new features for SEO and social networking.
The site contains a huge amount of reference data, external links and resources. To assist in the sharing of the content I integrated WordPress’ Jetpack services that allowed us to:
- provide ability for visitors to subscribe to posts
- provide ability to post simultaneously on Twitter and Facebook
- provide ability for visitors to ‘share’ content to major social networks
- track traffic patterns
The makeover included adding in some new SEO capabilities and site performance enhancements.